The Boston Consulting Group's strategic menagerie
In this, the first in a series of three articles which summarize the Boston Consulting Group's approach to setting strategy, problems of funding growth and allocating resources around a portfolio of products or strategic business units are highlighted. The relationships between the stage of the...
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Format: | Article |
Language: | English |
Published: |
AOSIS
1985-06-01
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Series: | South African Journal of Business Management |
Online Access: | https://sajbm.org/index.php/sajbm/article/view/1077 |