Escenario discursivo y signifi cados implícitos en una guía ‘para los verdaderos viajeros’: el caso de la Guía Azul de Zaragoza
This study focuses on the manipulation strategies used in the ‘construction’ of the tourist destination, emphasizing the evolution of some myths indicated by Barthes (catholicism, the imperial past, the concept of ‘Spanish nation’). Actually, some recent guides hint at the rising of a fresh mytholog...
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| Format: | Article |
| Language: | English |
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Instituto de Investigación Social y Turismo
2012-05-01
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| Series: | PASOS Revista de Turismo y Patrimonio Cultural |
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| Online Access: | http://www.pasosonline.org/Publicados/10412special/PS0412_08.pdf |