The Effect of Destination Image, Service Quality, and Marketing Mix on Tourist Satisfaction and Revisiting Decisions at Tourism Objects

The Effect of Destination Image, Service Quality, and Marketing Mix on Tourist Satisfaction and Revisiting Decisions at Tourism Objects

This study aims to analyze and examine the effect of destination image, service quality, and marketing mix on tourist satisfaction and its impact on revisiting tourist attractions in Bone Regency, South Sulawesi Province. The research approach used in this research is explanatory, with an associativ...

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Bibliographic Details
Main Authors: Andi Irfan, Mahfudnurnajamuddin Mahfudnurnajamuddin, Sabri Hasan, Mapparenta Mapparenta
Format: Article
Language:English
Published: International journal of multicultural and multireligious understanding 2020-10-01
Series:International Journal of Multicultural and Multireligious Understanding
Subjects:
destination image
service quality
marketing mix
tourist satisfaction
revisiting decision
Online Access:https://ijmmu.com/index.php/ijmmu/article/view/2046

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