Use of statistical indicators of profit accounting for formation of a product portfolio
Article is related to perfection of product portfolio policy of the enterprise by formation of a product portfolio by means of using of statistics methods and mathematical criteria of the games theory. Such approach allows to decide many tasks of marketing at the enterprise, including to use results...
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| Format: | Article |
| Language: | English |
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EDP Sciences
2017-01-01
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| Series: | SHS Web of Conferences |
| Online Access: | https://doi.org/10.1051/shsconf/20173501098 |