Utilizing a Novel Approach at the Fuzzy Front-End of New Product Development: A Case Study in a Flexible Fabric Supercapacitor
The fuzzy front-end plays a most crucial part in new product development (NPD), leading to the success of product development and product launch in the market. This study proposes a novel method, TTRI_MP, by combining Crawford and Di Benedetto’s model and Cooper’s model, to strengthen the management...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
MDPI AG
2016-08-01
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Series: | Sustainability |
Subjects: | |
Online Access: | http://www.mdpi.com/2071-1050/8/8/740 |