The meaning of South African media's expansion into the rest of African space

Focusing on South African media in Africa as a case study, this article argues that national media regionalisation of those economically dominant countries located geo-politically in the southern hemisphere is paradoxical. On the one hand, it follows the same liberal economic expansionist logic as t...

Full description

Bibliographic Details
Main Author: Musa Ndlovu
Format: Article
Language:English
Published: Universidade Federal de Santa Catarina 2011-10-01
Series:Ilha do Desterro
Subjects:
Online Access:https://periodicos.ufsc.br/index.php/desterro/article/view/21549
id doaj-0d02e360970b492cb171357331fc6bfc
record_format Article
spelling doaj-0d02e360970b492cb171357331fc6bfc2020-11-25T02:05:15ZengUniversidade Federal de Santa CatarinaIlha do Desterro 0101-48462175-80262011-10-0106128331410.5007/2175-8026.2011n61p28316188The meaning of South African media's expansion into the rest of African spaceMusa Ndlovu0University of Cape TownFocusing on South African media in Africa as a case study, this article argues that national media regionalisation of those economically dominant countries located geo-politically in the southern hemisphere is paradoxical. On the one hand, it follows the same liberal economic expansionist logic as their Western media counterparts and can pose a serious threat to the development of the national/local media of the recipient countries. On the other, it can foster new forms of cooperation among developing countries in the areas such as programme exchange and local media content production. Despite some advantages, the paper argues, these expansions and particularly the South African ones can function as intermediaries for extension of various forms of Western media and cultural imperialism(s).https://periodicos.ufsc.br/index.php/desterro/article/view/21549africade-colonisationmedia imperialismmediasouth african media
collection DOAJ
language English
format Article
sources DOAJ
author Musa Ndlovu
spellingShingle Musa Ndlovu
The meaning of South African media's expansion into the rest of African space
Ilha do Desterro
africa
de-colonisation
media imperialism
media
south african media
author_facet Musa Ndlovu
author_sort Musa Ndlovu
title The meaning of South African media's expansion into the rest of African space
title_short The meaning of South African media's expansion into the rest of African space
title_full The meaning of South African media's expansion into the rest of African space
title_fullStr The meaning of South African media's expansion into the rest of African space
title_full_unstemmed The meaning of South African media's expansion into the rest of African space
title_sort meaning of south african media's expansion into the rest of african space
publisher Universidade Federal de Santa Catarina
series Ilha do Desterro
issn 0101-4846
2175-8026
publishDate 2011-10-01
description Focusing on South African media in Africa as a case study, this article argues that national media regionalisation of those economically dominant countries located geo-politically in the southern hemisphere is paradoxical. On the one hand, it follows the same liberal economic expansionist logic as their Western media counterparts and can pose a serious threat to the development of the national/local media of the recipient countries. On the other, it can foster new forms of cooperation among developing countries in the areas such as programme exchange and local media content production. Despite some advantages, the paper argues, these expansions and particularly the South African ones can function as intermediaries for extension of various forms of Western media and cultural imperialism(s).
topic africa
de-colonisation
media imperialism
media
south african media
url https://periodicos.ufsc.br/index.php/desterro/article/view/21549
work_keys_str_mv AT musandlovu themeaningofsouthafricanmediasexpansionintotherestofafricanspace
AT musandlovu meaningofsouthafricanmediasexpansionintotherestofafricanspace
_version_ 1724939190386294784