Making Sense of Society Through Social Media

All media are social—they are after all media, in between, intermediating between producers and consumers of content, information, conversation, between the actors in the media and the audiences who read, listen, and watch. And the sociality of the media does not stop there: the processes of media p...

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Bibliographic Details
Main Author:	Axel Bruns
Format:	Article
Language:	English
Published:	SAGE Publishing 2015-04-01
Series:	Social Media + Society
Online Access:	https://doi.org/10.1177/2056305115578679

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spelling	doaj-0b219f22902141c1ada70f6e4fb158dc2020-11-25T03:43:23ZengSAGE PublishingSocial Media + Society2056-30512015-04-01110.1177/205630511557867910.1177_2056305115578679Making Sense of Society Through Social MediaAxel BrunsAll media are social—they are after all media, in between, intermediating between producers and consumers of content, information, conversation, between the actors in the media and the audiences who read, listen, and watch. And the sociality of the media does not stop there: the processes of media production are social processes just as much as the activities of media audiencing. So strictly speaking, all media are social media. But only a particular subset of all media are fundamentally defined by their sociality, and thus distinguished from the mainstream media of print, radio, and television. It is the actual uses which are made of any medium which determine whether it is indeed a social medium—so let us investigate their roles in and interplay with the societies in which they operate.https://doi.org/10.1177/2056305115578679
collection	DOAJ
language	English
format	Article
sources	DOAJ
author	Axel Bruns
spellingShingle	Axel Bruns Making Sense of Society Through Social Media Social Media + Society
author_facet	Axel Bruns
author_sort	Axel Bruns
title	Making Sense of Society Through Social Media
title_short	Making Sense of Society Through Social Media
title_full	Making Sense of Society Through Social Media
title_fullStr	Making Sense of Society Through Social Media
title_full_unstemmed	Making Sense of Society Through Social Media
title_sort	making sense of society through social media
publisher	SAGE Publishing
series	Social Media + Society
issn	2056-3051
publishDate	2015-04-01
description	All media are social—they are after all media, in between, intermediating between producers and consumers of content, information, conversation, between the actors in the media and the audiences who read, listen, and watch. And the sociality of the media does not stop there: the processes of media production are social processes just as much as the activities of media audiencing. So strictly speaking, all media are social media. But only a particular subset of all media are fundamentally defined by their sociality, and thus distinguished from the mainstream media of print, radio, and television. It is the actual uses which are made of any medium which determine whether it is indeed a social medium—so let us investigate their roles in and interplay with the societies in which they operate.
url	https://doi.org/10.1177/2056305115578679
work_keys_str_mv	AT axelbruns makingsenseofsocietythroughsocialmedia
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Making Sense of Society Through Social Media

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