Conceptualising how SMEs incorporate green content in their websites
This paper presents a framework on how Small and Medium Enterprises (SMEs) can proactively incorporate content relating to their ecological responsibility (or green) activities in their websites. SME studies offer limited guidance on, and conceptualisation of, how organisations can incorporate diffe...
Main Authors: | , , , , |
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Format: | Article |
Language: | English |
Published: |
Australasian Association for Information Systems
2014-11-01
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Series: | Australasian Journal of Information Systems |
Subjects: | |
Online Access: | http://journal.acs.org.au/index.php/ajis/article/view/909 |