THE CHOICE OF TOOL FOR ASSESSING THE COMPETITIVENESS OF AN INDUSTRIAL ENTERPRISE AS A MECHANISM FOR IMPROVING THE CAPACITY OF ITS INTANGIBLE ASSETS

THE CHOICE OF TOOL FOR ASSESSING THE COMPETITIVENESS OF AN INDUSTRIAL ENTERPRISE AS A MECHANISM FOR IMPROVING THE CAPACITY OF ITS INTANGIBLE ASSETS

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The article considers features of development of the mechanism of increase of the potential intangible assets of industrial enterprises through the selection of the tool for assessing the competitiveness of an industrial enterprise with the purpose of monitoring the effectiveness of implemented solu...

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Bibliographic Details
Main Author: I. Buzurnaya
Format: Article
Language:Russian
Published: Publishing House of the State University of Management 2019-02-01
Series:Вестник университета
Subjects:
potential of intangible assets
industrial enterprises
competitiveness
cost
costs
revenue
profit
Online Access:https://guuvest.elpub.ru/jour/article/view/411

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