The specifics of formation of the loyalty strategy in the field of alternative energy

The essence of the definitions of “strategy”, “loyalty” and “loyalty strategy” is considered, and the peculiar vision of the definition “loyalty strategy in the field of alternative energy” is proposed. The specifics of formation of the loyalty strategy in the field of alternative energy are determi...

Full description

Bibliographic Details
Main Authors: Tretyak Victoriia, Moskalenko Karina, Chelombitko Tetiana, Vasylechko Nataliia
Format: Article
Language:English
Published: EDP Sciences 2019-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2019/08/shsconf_NTI-UkrSURT2019_06052.pdf