Repeated Web Page Visits and the Scanpath Theory: A Recurrent Pattern Detection Approach
This paper investigates the eye movement sequences of users visiting web pages repeatedly. We are interested in potential habituation due to repeated exposure. The scanpath theory posits that every person learns an idiosyncratic gaze sequence on first exposure to a stimulus and re-applies it on subs...
Main Authors: | Michael Burmester, Marcus Mast |
---|---|
Format: | Article |
Language: | English |
Published: |
Bern Open Publishing
2010-10-01
|
Series: | Journal of Eye Movement Research |
Subjects: | |
Online Access: | https://bop.unibe.ch/JEMR/article/view/2305 |
Similar Items
-
Eye tracking scanpath analysis techniques on web pages: A survey, evaluation and comparison
by: Sukru Eraslan, et al.
Published: (2015-12-01) -
ScanGraph: A Novel Scanpath Comparison Method Using Visualisation of Graph Cliques
by: Jitka Dolezalova, et al.
Published: (2016-08-01) -
Representative Scanpath Identification for Group Viewing Pattern Analysis
by: Aoqi Li, et al.
Published: (2018-11-01) -
Functionally sequenced scanpath similarity method (FuncSim): Comparing and evaluating scanpath similarity based on a task’s inherent sequence of functional (action) units
by: Rebecca M. Foerster, et al.
Published: (2013-12-01) -
Quantifying the Predictability of Visual Scanpaths Using Active Information Storage
by: Patricia Wollstadt, et al.
Published: (2021-01-01)