SYSTEMATIC INVENTIVE THINKING (SIT): A METHOD FOR INNOVATIVE PROBLEM SOLVING AND NEW PRODUCT DEVELOPMENT
In the era of globalization and rapid technological changes, companies are required to develop new products and services frequently in order to maintain their position in the competitive market. Globalization is bringing opportunities and pressures for domestic firms in emerging markets to innovate...
Main Authors: | Moshe Barak, Givi Bedianashvili |
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Format: | Article |
Language: | English |
Published: |
University of Kragujevac
2021-03-01
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Series: | Proceedings on Engineering Sciences |
Subjects: | |
Online Access: | https://pesjournal.net/journal/v3-n1/11.pdf |
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