Evaluation of Business Model Development through Customer Discovery Approach (Case Study of PT Hijup.com)
<p><strong>Objectives:</strong> Islamic fashion e-commerce grows rapidly in Indonesia. Hijup.com is the pioneer and the biggest player in the industry. In order to thrive in fiercer competition, Hijup.com needs to improve its business model. The study aims to seek a more suitable b...
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| Format: | Article |
| Language: | English |
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Tazkia University College of Islamic Economics; Association of Islamic Economics Lecturers
2017-08-01
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| Series: | Tazkia Islamic Finance and Business Review |
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| Online Access: | http://tifbr-tazkia.org/index.php/TIFBR/article/view/108 |