A Study on the Role of Public and Private Sector Radio in Women’s Development with Special Reference to India

• Main Authors: Afreen Rikzana Abdul Rasheed, Neelamalar Maraimalai
• Format: Article
• Language: English
• Published: Athens Institute for Education and Research 2018-04-01
• Series: Athens Journal of Mass Media and Communications
• Subjects: all india radio; private radio station; public broadcasting; radio; women’s development
• Online Access: https://www.athensjournals.gr/media/2018-4-2-3-Rasheed.pdf

Radio plays an important role in the lives of women belonging to all sections of society, but especially for homemakers to relieve them from isolation and help them to lighten their spirit by hearing radio programs. Women today play almost every role in the Radio Industry - as Radio Jockeys, Program Executives, Sound Engineers and so on in both public and private radio broadcasting and also in community radio. All India Radio (AIR) constitutes the public radio broadcasting sector of India, and it has been serving to inform, educate and entertain the masses. In addition, the private radio stations started to emerge in India from 2001. The study focuses on private and public radio stations in Chennai, which is an important metropolitan city in India, and on how they contribute towards the development of women in society.