Contemporary Issues Impacting European Communication Competencies

Although there is research focusing on skills, knowledge and personal attributes of communication professionals, there is no definitive research that brings these elements together in a European study. The article examines: (1) how socio-economic issues have shaped the communications profession in T...

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Main Authors: Ana Tkalac Verčič, Dejan Verčič, Ralph Tench, Hasina Juma
Format: Article
Language:English
Published: Faculty of Political Science, University of Zagreb 2013-06-01
Series:Medijske Studije
Subjects:
Online Access:http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=155991
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spelling doaj-05e3c11b892540eba761ea6cc14d1c952020-11-24T23:27:29ZengFaculty of Political Science, University of ZagrebMedijske Studije1847-97581848-50302013-06-0147111124Contemporary Issues Impacting European Communication CompetenciesAna Tkalac VerčičDejan VerčičRalph TenchHasina JumaAlthough there is research focusing on skills, knowledge and personal attributes of communication professionals, there is no definitive research that brings these elements together in a European study. The article examines: (1) how socio-economic issues have shaped the communications profession in Turkey; (2) the disconnect between the competencies required by professional associations and educational institutions in the Netherlands; (3) the competencies required by managers and the need for practitioners to invest in further education in Germany; (4) how crisis communication emerged as a dominant specialization in Spain and the necessary competencies associated with this role; (5) the professionalization of public relations in the UK; and (6) how communication gained a reputation for conspicuous consumption in government and the public sector in Croatia and the consequences for the profession and the challenges for practitioners. The findings are based on the work of the European Communication Professionals Skills and Innovation Programme – ECOPSI (ERASMUS 2011 Ref No: 517691-LLP-1-2011-1-UK-ERASMUS-ECUE).http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=155991public relationscommunication managementstrategic communicationcommunication competencecommunication skillscommunication knowledge
collection DOAJ
language English
format Article
sources DOAJ
author Ana Tkalac Verčič
Dejan Verčič
Ralph Tench
Hasina Juma
spellingShingle Ana Tkalac Verčič
Dejan Verčič
Ralph Tench
Hasina Juma
Contemporary Issues Impacting European Communication Competencies
Medijske Studije
public relations
communication management
strategic communication
communication competence
communication skills
communication knowledge
author_facet Ana Tkalac Verčič
Dejan Verčič
Ralph Tench
Hasina Juma
author_sort Ana Tkalac Verčič
title Contemporary Issues Impacting European Communication Competencies
title_short Contemporary Issues Impacting European Communication Competencies
title_full Contemporary Issues Impacting European Communication Competencies
title_fullStr Contemporary Issues Impacting European Communication Competencies
title_full_unstemmed Contemporary Issues Impacting European Communication Competencies
title_sort contemporary issues impacting european communication competencies
publisher Faculty of Political Science, University of Zagreb
series Medijske Studije
issn 1847-9758
1848-5030
publishDate 2013-06-01
description Although there is research focusing on skills, knowledge and personal attributes of communication professionals, there is no definitive research that brings these elements together in a European study. The article examines: (1) how socio-economic issues have shaped the communications profession in Turkey; (2) the disconnect between the competencies required by professional associations and educational institutions in the Netherlands; (3) the competencies required by managers and the need for practitioners to invest in further education in Germany; (4) how crisis communication emerged as a dominant specialization in Spain and the necessary competencies associated with this role; (5) the professionalization of public relations in the UK; and (6) how communication gained a reputation for conspicuous consumption in government and the public sector in Croatia and the consequences for the profession and the challenges for practitioners. The findings are based on the work of the European Communication Professionals Skills and Innovation Programme – ECOPSI (ERASMUS 2011 Ref No: 517691-LLP-1-2011-1-UK-ERASMUS-ECUE).
topic public relations
communication management
strategic communication
communication competence
communication skills
communication knowledge
url http://hrcak.srce.hr/index.php?show=clanak&id_clanak_jezik=155991
work_keys_str_mv AT anatkalacvercic contemporaryissuesimpactingeuropeancommunicationcompetencies
AT dejanvercic contemporaryissuesimpactingeuropeancommunicationcompetencies
AT ralphtench contemporaryissuesimpactingeuropeancommunicationcompetencies
AT hasinajuma contemporaryissuesimpactingeuropeancommunicationcompetencies
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