The impact of double mediation on market performance using information communication technology and market orientation
Market performance is important to the company's development. This study examines the determinant factors of market performance through information and communication technology (ICT). The probability and simple random sampling methods were used to determine the sample. Furthermore, the research...
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Format: | Article |
Language: | Indonesian |
Published: |
Universitas Trisakti
2020-05-01
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Series: | Jurnal Manajemen dan Pemasaran Jasa |
Subjects: | |
Online Access: | https://trijurnal.lemlit.trisakti.ac.id/jasa/article/view/5626 |