Multilevel marketing: problems and prospects

In the article the trends of direct selling branch was dissected, the main development problems of multilevel marketing as an organization form of trade activity and its future prospect in the retail system was identified

Bibliographic Details
Main Authors: Natalia Stasuk, Oleksandr Stasuk, Regina Yakovenko
Format: Article
Language:English
Published: Ukrainian Center for Cultural Studies 2013-08-01
Series:Cхід
Subjects:
Online Access:http://skhid.kubg.edu.ua/article/view/16364