The Changing Structure of Retail Industry: Case Studies on Competitive Advantage of Small Companies in Croatia
Objective: There are two key trends in retail industry since 1990s till nowadays: rapid internationalization and intensive retail concentration. In such a dynamic environment, small companies are striving to preserve their markets and to maintain their business activity. The objectives of the paper...
Main Authors: | Blaženka Knežević, Dora Naletina, Mate Damić |
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Format: | Article |
Language: | English |
Published: |
Cracow University of Economics
2016-12-01
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Series: | Entrepreneurial Business and Economics Review |
Subjects: | |
Online Access: | http:////eber.uek.krakow.pl/index.php/eber/article/view/158 |
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