The Changing Structure of Retail Industry: Case Studies on Competitive Advantage of Small Companies in Croatia

Objective: There are two key trends in retail industry since 1990s till nowadays: rapid internationalization and intensive retail concentration. In such a dynamic environment, small companies are striving to preserve their markets and to maintain their business activity. The objectives of the paper...

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Bibliographic Details
Main Authors: Blaženka Knežević, Dora Naletina, Mate Damić
Format: Article
Language:English
Published: Cracow University of Economics 2016-12-01
Series:Entrepreneurial Business and Economics Review
Subjects:
Online Access:http:////eber.uek.krakow.pl/index.php/eber/article/view/158