Enthousiasme et désenchantement
Unlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the pro...
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Université Laval
2019-07-01
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Online Access: | http://journals.openedition.org/communication/10650 |
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doaj-039928a4e94f4361b8cb31293315ed8e2021-09-20T06:33:50ZfraUniversité LavalCommunication1189-37881920-73442019-07-0136210.4000/communication.10650Enthousiasme et désenchantementMireille LalancetteFrédérick BastienUnlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the province’s 2012 election. The study combines the results of an online survey with a qualitative analysis of focus groups. The results point to the existence of a predominantly informational motivation and a disillusionment on the part of citizens regarding the use parties and candidates make of digital technologies, particularly the lack of dialogue and authenticity.http://journals.openedition.org/communication/10650political campaignsdigital technologypolitical partiescitizensQuebec |
collection |
DOAJ |
language |
fra |
format |
Article |
sources |
DOAJ |
author |
Mireille Lalancette Frédérick Bastien |
spellingShingle |
Mireille Lalancette Frédérick Bastien Enthousiasme et désenchantement Communication political campaigns digital technology political parties citizens Quebec |
author_facet |
Mireille Lalancette Frédérick Bastien |
author_sort |
Mireille Lalancette |
title |
Enthousiasme et désenchantement |
title_short |
Enthousiasme et désenchantement |
title_full |
Enthousiasme et désenchantement |
title_fullStr |
Enthousiasme et désenchantement |
title_full_unstemmed |
Enthousiasme et désenchantement |
title_sort |
enthousiasme et désenchantement |
publisher |
Université Laval |
series |
Communication |
issn |
1189-3788 1920-7344 |
publishDate |
2019-07-01 |
description |
Unlike the literature that focuses on the use politicians make of digital technology, this study adopts the perspective of the citizens targeted by their campaigns. It examines their expectations and their assessment of the digital campaigns led by Québec’s political parties in the run‑up to the province’s 2012 election. The study combines the results of an online survey with a qualitative analysis of focus groups. The results point to the existence of a predominantly informational motivation and a disillusionment on the part of citizens regarding the use parties and candidates make of digital technologies, particularly the lack of dialogue and authenticity. |
topic |
political campaigns digital technology political parties citizens Quebec |
url |
http://journals.openedition.org/communication/10650 |
work_keys_str_mv |
AT mireillelalancette enthousiasmeetdesenchantement AT frederickbastien enthousiasmeetdesenchantement |
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1717374911449661440 |