Sustaining the Entrepreneurship in Rural Tourism Development
Entrepreneurs play an important role in sustaining rural tourism and formulation of sustainable strategies being the initiators of the tourism business and the engine of the local development. Therefore, it is necessary to stimulate the development of entrepreneurial activities for the recovery of r...
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International journal of multicultural and multireligious understanding
2017-12-01
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doaj-01097016e04b4ead9a134a0b26a5d9b72020-11-25T00:02:51ZengInternational journal of multicultural and multireligious understandingInternational Journal of Multicultural and Multireligious Understanding2364-53692364-53692017-12-0146314210.18415/ijmmu.v4i6.12284Sustaining the Entrepreneurship in Rural Tourism DevelopmentNorhafiza Md Sharif0Ku ‘Azam Tuan Lonik1School of Distance Education, Universiti Sains Malaysia, MalaysiaSchool of Distance Education, Universiti Sains Malaysia, MalaysiaEntrepreneurs play an important role in sustaining rural tourism and formulation of sustainable strategies being the initiators of the tourism business and the engine of the local development. Therefore, it is necessary to stimulate the development of entrepreneurial activities for the recovery of rural tourism potential and regional traditions, maintaining local employment growth and increase living standards in line with identifies needs and priorities of regional human resources development. This article aims to discuss the involvement of local communities in development of rural tourism entrepreneurship as well as addressing the issue of entrepreneurship in rural tourism.https://ijmmu.com/index.php/ijmmu/article/view/122 |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Norhafiza Md Sharif Ku ‘Azam Tuan Lonik |
spellingShingle |
Norhafiza Md Sharif Ku ‘Azam Tuan Lonik Sustaining the Entrepreneurship in Rural Tourism Development International Journal of Multicultural and Multireligious Understanding |
author_facet |
Norhafiza Md Sharif Ku ‘Azam Tuan Lonik |
author_sort |
Norhafiza Md Sharif |
title |
Sustaining the Entrepreneurship in Rural Tourism Development |
title_short |
Sustaining the Entrepreneurship in Rural Tourism Development |
title_full |
Sustaining the Entrepreneurship in Rural Tourism Development |
title_fullStr |
Sustaining the Entrepreneurship in Rural Tourism Development |
title_full_unstemmed |
Sustaining the Entrepreneurship in Rural Tourism Development |
title_sort |
sustaining the entrepreneurship in rural tourism development |
publisher |
International journal of multicultural and multireligious understanding |
series |
International Journal of Multicultural and Multireligious Understanding |
issn |
2364-5369 2364-5369 |
publishDate |
2017-12-01 |
description |
Entrepreneurs play an important role in sustaining rural tourism and formulation of sustainable strategies being the initiators of the tourism business and the engine of the local development. Therefore, it is necessary to stimulate the development of entrepreneurial activities for the recovery of rural tourism potential and regional traditions, maintaining local employment growth and increase living standards in line with identifies needs and priorities of regional human resources development. This article aims to discuss the involvement of local communities in development of rural tourism entrepreneurship as well as addressing the issue of entrepreneurship in rural tourism. |
url |
https://ijmmu.com/index.php/ijmmu/article/view/122 |
work_keys_str_mv |
AT norhafizamdsharif sustainingtheentrepreneurshipinruraltourismdevelopment AT kuazamtuanlonik sustainingtheentrepreneurshipinruraltourismdevelopment |
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1725436338062229504 |