Assessing the importance of spectators to soccer clubs in South Africa: A management perspective
Orientation: This study investigates and analyses the perceptions of soccer club managers based on spectators’ loyalty factors, values and challenges concerning soccer clubs in South Africa. Research purpose: These results could assist managers of soccer clubs to be able to manage these aspects in...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AOSIS
2019-04-01
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| Series: | Acta Commercii |
| Subjects: | |
| Online Access: | https://actacommercii.co.za/index.php/acta/article/view/633 |