YouTube and Music Online Culture and Everyday Life

• Format: eBook
• Language: English
• Published: New York Bloomsbury Academic 2023
• Series: New Approaches to Sound, Music, and Media
• Subjects: audiovisual studies; cyberculture; digital music; internet music; music circulation; music consumerism; sonic cyberculture; thema EDItEUR::A The Arts::AV Music::AVX Music recording and reproduction; thema EDItEUR::J Society and Social Sciences::JB Society and culture: general::JBC Cultural and media studies::JBCT Media studies; thema EDItEUR::K Economics, Finance, Business and Management::KN Industry and industrial studies::KNT Media, entertainment, information and communication industries::KNTF Music industry; thema EDItEUR::U Computing and Information Technology::UD Digital Lifestyle and online world: consumer and user guides
• Online Access: Open Access: DOAB: description of the publication; Open Access: DOAB, download the publication
• Physical Description: 1 online resource (328 p.)
• ISBN: 9781501387296
• Access: Open Access

YouTube has afforded new ways of documenting, performing and circulating musical creativity. This first open access sustained exploration of YouTube and music shows how record companies, musicians and amateur users have embraced YouTube's potential to promote artists, stage performances, build artistic (cyber)identity, initiate interactive composition, refresh music pedagogy, perform fandom, influence musical tourism and soundtrack our everyday lives. Speaking from a variety of perspectives, musicologists, film scholars, philosophers, new media theorists, cultural geographers and psychologists use case studies to situate YouTube as a vital component of contemporary musical culture. This book works together with its companion text Remediating Sound: Repeatable Culture, YouTube and Music. The ebook editions of this book are available open access under a CC BY-NC-ND 4.0 licence on bloomsburycollections.com. Open access was funded by Knowledge Unlatched.