A survey on factors influencing city branding

by Seyed Mohsen Mahmoudzadeh, Mahmoud Samiei Nasr, Mostafa Hashemi
Published 2014-10-01

The role of management’s tendency and personnel’s motivation in fulfillment of brand promise

by Mahmoud Samiei Nasr, Seyed Mohsen Mahmoudzadeh, Seyed Shahab Mousavi, Azadeh Boostani
Published 2014-06-01

The role of personal and social characteristics on acceptance of new telephone banking services

by Elham Agha Alikhani, Naser Azad, Seyed Shahab Mousavi, Seyed Mohsen Mahmoudzadeh
Published 2013-11-01

Investigating the effect of different green marketing on brand loyalty

by Naser Azad, Seyed Mohsen Mahmoudzadeh, Seyed Shahab Mousavi, Elham Agha Alikhani, Saba Kamali
Published 2013-10-01