Showing 1 - 14 results of 14 for search 'Hsiu-Yuan Tsao', query time: 0.15s Refine Results
  1. 1
    Balancing Market Share Growth and Customer Profitability: Budget Allocation for Customer Acquisition and Retention
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  2. 2
    The Influence of Brand Personality Consistency and Product Association on Endorsement Effect: A Case of Laimo
    by Huang-Yu-Tien, 黃于恬
    Published 2018
    Other Authors: “...Hsiu-Yuan Tsao...”
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  3. 3
    The influence of Brand Personality on the success of Crowdfunding--Application of Logistic Regression and Neural Networks
    by Rang-Xuan Wu, 吳讓軒
    Published 2018
    Other Authors: “...Hsiu-Yuan Tsao...”
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  4. 4
    What the Online Consumer Review Said in the Hotel Sector from the Perspective of Services Quality
    by Fang-Yi Lee, 李芳儀
    Published 2019
    Other Authors: “...Hsiu-Yuan Tsao...”
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  5. 5
    The Moderated Effect of Product Relevance on the Impact of Personality Congruence Between Cosmetic Brand and Internet Celebrity on the Effectiveness of Endorsement.
    by Jia-Rong Jiang, 江嘉容
    Published 2019
    Other Authors: “...Hsiu-Yuan Tsao...”
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  6. 6
    A Study on the Moderating Effect of Service Quality on the Relationship between the Positive and Negative Customer Reviews and Customer Satisfaction−A Case Study of TripAdvisor
    by Yi-Lin Tsai, 蔡伊琳
    Published 2015
    Other Authors: “...Hsiu-Yuan Tsao...”
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  7. 7
    Customer Value application database marketing analysis to explore the clothing industry-A clothing store, for example Lilium
    by YU-WEN CHEN, 陳猷文
    Published 2015
    Other Authors: “...Hsiu-Yuan Tsao...”
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  8. 8
    Perceptual map of brand concept and brand personality using text mining.
    by Bo-Wei Li, 李柏葦
    Published 2016
    Other Authors: “...Hsiu-Yuan Tsao...”
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  9. 9
    Build dictionary of brand experience marketing scale for sentiment analysis
    by Chia-Chen Tu, 凃嘉真
    Published 2017
    Other Authors: “...Hsiu-Yuan Tsao...”
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  10. 10
    Validation of Sentiment Analysis Approach: Taking Brand Personality as an Example
    by Kuan-Yun Lu, 盧冠芸
    Published 2017
    Other Authors: “...Hsiu-Yuan Tsao...”
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  11. 11
    Verification of Sentiment Analysis in Service Quality of Restaurant Industry: A Case of McDonald''s
    by Pei-Syuan Weng, 翁霈軒
    Published 2017
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  12. 12
    Brand Everlasting Strategy of Taiwan''s Enterprise
    by Chung-Lin Lo, 羅中林
    Published 2017
    Other Authors: “...Hsiu-Yuan　Tsao...”
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  13. 13
    The Exploratory Study of Cross-Border’s Cooperation and Competition from the Viewpoint of Two Straits Cross-Border E-Commerce– The Case of Ausdy Co. Ltd
    by Wen-Yu Liao, 廖文鈺
    Published 2017
    Other Authors: “...Hsiu-Yuan Tsao...”
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  14. 14
    A Study on Satisfaction Evaluation by Community Platforms’ Consumer Review Using Sentiment Analysis─A Case Study of TripAdvisor
    by Hsiu-Wen Yu, 游綉雯
    Published 2015
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