Showing 1 - 10 results of 10 for search 'Gurau Calin', query time: 0.19s Refine Results
  1. 1
    WIRELESS ADVERTISING: A STUDY OF MOBILE PHONE USERS
    by Gurau Calin
    Published 2011-07-01
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    Article
  2. 2
    THE DEVELOPMENT AND POSITIONING OF THE ZARAZA BRAND
    by Gurau Calin
    Published 2016-12-01
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    Article
  3. 3
    FACTORS INFLUENCING CUSTOMERS’ BEHAVIOUR TOWARDS TRUSTED SERVICE PROVIDERS: AN INVESTIGATION OF FOUR SERVICE SETTINGS
    by Gurau Calin
    Published 2013-07-01
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    Article
  4. 4
    STRATEGIES FOR INCREASING MARKETING FLEXIBILITY: AN APPLICATION OF THE SERVICE DOMINANT LOGIC
    by Gurau Calin
    Published 2009-05-01
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    Article
  5. 5
    ADVERGAMES: CHARACTERISTICS, LIMITATIONS AND POTENTIAL
    by Gurau Calin
    Published 2010-07-01
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    Article
  6. 6
    SOLVING CUSTOMER COMPLAINTS: A STUDY OF MULTIPLE COMMERCIAL SETTINGS
    by Gurau Calin
    Published 2012-12-01
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    Article
  7. 7
    The international marketing strategies of UK small and medium sized biotechnology enterprises (SMBEs)
    by Gurau, Calin
    Published 2001
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  8. 8
    India: a Dharma based country in 2050
    by Ranchhod, Ashok, Gurau, Calin
    Published 2014
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    Article
  9. 9
    The use of simulations in marketing management education: a value generation model
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    Article
  10. 10
    Evaluating the educational effectiveness of simulation games: A value generation model
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    Article
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